Partner with Us

Become a Sponsor of the Waterfowl Festival

We can’t do it on our own! No matter the size of your business or organization– there are many ways that you can support the Waterfowl Festival and give back to your community!

Starting in 1970, the founders of the Waterfowl Festival set out to create an event that captured the true romance, excitement and heritage of waterfowl hunting in the Chesapeake Bay region. Since then, the Waterfowl Festival has become infamous for the quality of wildfowl art, the variety of activities, and that fact that the Festival draws visitors from all over the world. For three days the town transforms itself into a welcoming destination for art lovers, sporting life enthusiasts, and families.

How does it happen?

As a completely volunteer-run event, the Waterfowl Festival showcases more than 350 artists and exhibitors – drawing between 13,000 to 15,000 attendees to Talbot County over the course of one weekend in November.

Who are the Festival’s people?

Of the 14,000 people who came to the Festival, most come from
within 100 miles of Easton; 1,740 traveled over 100 miles to visit
Almost 50% of Festival visitors come for the day; another 40% stay at least one night
68% of visitors here for at least 3rd time
Attendees are almost equally split between men and women
Almost 75% of visitors are 45 and older
Nearly 2/3 of attendees have a household income of $100K or more, with 28% having an income above $150K
On average, visitors spend roughly $421 within Talbot County during their strip. This is high for a regional event!
99% of visitors plan to visit Talbot County again

What are their favorite things to do?

Shop! 32% of visitor spending is on shopping. That’s 12% above average for similar events.
Walking around Easton, checking out the Festival art galleries, shopping in town and in our Chesapeake Marketplace and Sporting Pavilion.
56% of visitors ranked our Diving Dogs Competition and Retriever Demos as top attractions!
Enjoying food and drink! 23% of visitor spending is on eating delicious food, drinks and socializing.
The main reasons people come to the Festival specifically are to:
- Enjoy fine arts & support artists
- Check out the sporting and outdoor activities
- Celebrate Eastern Shore cultural and heritage traditions

Will they promote the Festival to others?

Our Net Promoter Scores* – a measure of customer loyalty – show we have a lot of friends! (A score of 60 is considered very good; we do way better than that!)

Repeat visitors for Festival weekend give us a Net Promoter Score of 83
People who stay overnight in Easton for Festival weekend give us a Net Promoter Score of 90

Sponsorship Packages

All Waterfowl Festival sponsorship packages below include your logo and website link on our website year-round, on our year-end Corporate “Thank you” e-newsletter, and in our Official Guide. Any package containing two Corporate Sponsor badges may exchange them for a 10×10 table space at the Sportsman’s exhibit or another exhibit.

Customized Sponsorship Packages ($10,000+)

Package includes:

Full page Ad in Official Guide
10 Corporate sponsor badges

Plus, target your desired audience with one of the following!

Sponsor our Artist Dinner Party, with 10 tickets for your VIP guests to join
Host a before or after party at one of our art galleries for your VIPs
Sponsor a children's activity, such as our decoy painting or Chesapeake Mermaid
Be printed or featured on our tickets as the 2023 raffle prize
Host as title sponsor of our Sportsman's Party
Appear as title sponsor of Dog of the Year T-Shirt and Yappy Hour
Be a sponsor of our Pocket Guide
Sponsor a Happy Hour at out Bullitt House VIP suite
Have a banner at the Sportsman's exhibit stage PLUS an opportunity to take the stage with a performance or demonstration
Capture the Calling Contest with opportunities to include company banner on contest stage, logos on live stream and CC Finals Program and 1-2 minute commercials on live stream during commercial breaks

Choice Sponsor ($7,500)

Package includes:

1/2 Page Ad in Official Guide
8 Corporate sponsor badges

Plus, target your desired audience with one of the following!

Sporting and Heritage Package - Banner at Sportsman's exhibit stage PLUS opportunity to take the stage with a performance or demonstration
Sophisticated Art Buyer Package - Banner, sandwich board at art venue and logo on that venue's listing in the Official Guide PLUS presence at the venue during Premiere Night with cocktail napkins and logo on bar tables and menus
Family and Foodies Package - Banner at Waterfowl Beer Wetland and logo on venue's listing in the Official Guide PLUS band performance sponsorship for a street band

Preferred Sponsor ($5,000)

Package includes:

1/4 Page Ad in Official Guide
6 Corporate sponsor badges

Plus, target your desired audience with one of the following!

Sporting and Heritage Package - Banner at Sportsman's exhibit stage
Sophisticated Art Buyer Package - Banner, sandwich board at art venue and logo on that venue's listing in the Official Guide
Family and Foodies Package - Banner at Waterfowl Beer Wetland and logo on venue's listing in the Official Guide